SUPERSWEET News

SUPERSWEET Digital's Official Shop Launch

LONDON, July 3 PRNewswire — Youth culture bible SUPERSWEET (http://www.supersweet.org/) announces the long awaited launch of their fierce and dazzling new digital shop.

The music and style guide, having recently completed a relaunch, have now set up the SUPERSWEET SHOP (http://www.supersweet.org/shop), stocking exclusive clothes and accessories from some of the hottest underground designers from places as far afield as LA and Bangkok.

Current golden child MAFIA inspires people to wear something a little different, with kick-ass kitsch brass beauties the Victorian Dress-up Dolls (http://tinyurl.com/6k9nhh), Creature Console Collective ( http://tinyurl.com/5ghwrr) and items like Bang! Bang! ( http://tinyurl.com/68ozu6) gun and crown charm.

LA's uber-cult designers ALEX & CHLOE (http://tinyurl.com/46z6qw) send us from 'Shadow to Light' with their alchemy of translucent acrylics, precious metals and originality that rapidly secured them a dedicated global fashion following. Minimal beauty, intelligent concepts and a sense of humour but most importantly, wearable pieces, as featured in US series Gossip Girl.

Finally, divine screen sirens LABOUR OF LOVE (http://tinyurl.com/5vz3nc) have a mission to dress our inner personalities in exclusive pieces of clothing. Escape into LABOUR's world of innovative designs, quaint silks and jazz-age dresses.

Coming attractions: Emma Bell, Grey Ant and Teerabul Songvich.

SUPERSWEET - This is where the fun starts.

http://www.supersweet.org/

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