Becker Group News

Becker Group Hires Theme Park Veteran as New Vice President of Exhibitions

BALTIMORE, July 2 PRNewswire — Becker Group, a 50-year-old experiential marketing firm based in Baltimore, today announced the appointment of Dave Danon as vice president of exhibitions of its Los Angeles office.

Danon joins Becker Group with over 18 years of business and operational expertise in the theme park and resort industry. He will oversee exhibition operations, venue contracts, pricing strategy, market strategy and new business opportunity analysis.

"Dave will play a key role in solidifying Becker Group's position in the exhibition market," said Glenn Tilley, president and chief executive officer of Becker Group. "He brings the strategic knowledge and experience to lead our effort in identifying venue and market opportunities that will grow our long-term revenue. His expertise will additionally aid in our clients' efforts to help build brand identity."

Most recently Danon served as president of 360 Outfitters, Inc. a small start-up company that services clients such as Yahoo!, General Electric, and NBC/Universal. Prior to that, he served as vice president of attractions and entertainment operations at Universal Studios Hollywood.

Danon received his degree in business administration from the Pepperdine University, Graziadio School of Business and Management. He lives in Granada Hills, CA with his wife Ann and two daughters, Sarah and Amelia.

About Becker Group

Becker Group, a subsidiary of Viad Corp (NYSE: VVI), is an experiential marketing company with over fifty years of experience creating immersive, entertaining attractions and brand-based experiences for a wide variety of clients and venues including top consumer brands, movie studios, retail centers, television networks, theme parks, museums and casinos around the globe. The award-winning company is headquartered in Baltimore, and has operations in Los Angeles, St. Louis, Salt Lake City, Miami, Mexico City, and Sao Paulo, Brazil. For more information please visit www.beckergroup.com.

SOURCE Becker Group

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