Swapalease.com News
Growth Fuels Hybrid Leasing
As hybrid vehicles become more mainstream, the segment will see similar traditional financing and lease penetration rates to those of the market overall. Considering hybrid vehicle sales made up only 2.2 percent of the total automotive market in 2007, it is premature to extrapolate an industry recognized lease penetration rate of 24 percent. As overall lease penetration and interest increases, Swapalease anticipates that leasing of hybrid vehicles will grow as well. Additionally, Swapalease.com is seeing a greater number of hybrid vehicle listings and ultimately more hybrid lease transfers since the beginning of 2008.
"When Hybrids first came on the market, Automotive Lease Guide (ALG) had not set residual values due to the lack of available data on the future values. Now they have established that hybrids are holding their values at a higher percentage than non-hybrids and national lease funders are comfortable writing competitive leases. Increased consumer demand coupled with the lower payments has caused a surge in the market that we see continuing," said
This combination of consumer interest, industry acceptance, and the economic climate will result in even more hybrid leasing in the future. Swapalease.com not only welcomes this trend, but also is working to stay in front as evidenced by their recently added "Green" search category which lists all hybrid vehicles available for lease transfer on their web site.
Swapalease.com is the world's largest automotive lease marketplace and the pioneer of facilitating lease transfers online as evidenced by the company's patented processes. Conceptualized in 1997 it has evolved into a leading automotive consumer online destination servicing all aspects of the automotive leasing lifecycle including education, research, pricing, acquisition and lease transfer.
Swapalease.com has been featured in stories by CNN, MSNBC, Time, The Wall Street Journal, and Google.com as an online marketing case study.
The company is headquartered in
SOURCE Swapalease.com
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