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CENTER FOR ECONOMIES OF CHANGE News

New Management Book Emerges as a Leader in Management Vision and Change

CHICAGO, May 5 PRNewswire — Sandra Deardorff, Vice President of Human Resources, announced that a new book by Dr. Michelle M. Griffin, titled "Elephants Can't Change But Leopards Can" has been released and is expected to hit the book shelves and Amazon in the middle of May. The book is a compilation of Michelle Griffin's theories on management that has been developed over the last twenty years through her consulting work, in and outside of corporations.

"Elephants Can't Change But Leopards Can" is thought provoking and straightforward; a no-nonsense look at corporations today presented in a "tongue in cheek" manner to drive home the important points that allows a company to grow and prosper. Michelle has the unique ability to combine, sarcasm, humor, storytelling and research in order to address practical matters occurring in corporations today.

Michelle, who is the Chief Operating Officer of Center For Economies of Change said, "Elephants Can't Change But Leopards Can" continues our corporate mission of examining current business practices and their fallacies, and generating innovative solutions to everyday business issues which result in a lost of profitability for the company. Michelle describes typical Elephant corporations and the characteristics of Elephant CEO's. While giving accolades to Leopard CEO's; for instance Steven Jobs of Apple, Jack Welch formerly of GE, Allen Questrom who turned around JC Penney's and Michael Dell of Dell Corporation.

"Elephants Can't Change But Leopards Can," highlights issues within corporations today and explains INERTIA is the largest issue. INERTIA is the continuation of business strategy, long after the corporate strategy has changed in other words hidden politics. The Strategic Organization Development Roadmap theory is introduced along with the Economies of Change and Economies of Collaboration Theory. If you have ever worked in a Corporation, you will want to read this book."

CENTER FOR ECONOMIES OF CHANGE is a think tank for creating innovative solutions to global everyday business issues. The company's offerings span Leadership, Human Resources, Performance Management, Customer Loyalty, and Profitability. If you would like more information on the CENTER FOR ECONOMIES OF CHANGE, it is available at www.centereoc.com. If you would like to begin receiving our CEO Change Journal please contact us at 1-800-883-5102.

Press Contact: Julie Dieball Cercata Marketing, Inc 888-498-3398 julie.dieball@cercata.com Contact: Sandra Deardorff Center for Economies of Change Corporation 800-883-5102 sandra.deardorff@centereoc.com

SOURCE Center for Economies of Change

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