Overstock.com News
Overstock.com to Sell Internationally - Powered by E4X's FiftyOne Global Ecommerce Solution
"E4X understands our position as an online retailer. The FiftyOne solution provides the best possible experience for our future international customers," said
FiftyOne Global eCommerce (www.fiftyone.com) simplifies international ecommerce for both retailers and consumers. Shoppers visiting a retailer's U.S.-based ecommerce site from outside the U.S. are shown only the merchandise, pricing, and delivery options available in their country. Meanwhile, to the retailer, international sales are managed to look the same as any domestic sale. The FiftyOne solution addresses all aspects of an international transaction - including local country merchandising, multi- currency payments, global logistics and delivery, and post-sale customer support.
"Smart U.S. retailers like Overstock.com are using FiftyOne Global eCommerce to access an entirely new market of 500 million consumers in 34 countries. Their growth strategy includes international expansion, rather than investing exclusively in the wallet share battle for a mature, saturated U.S. e-commerce market," said
Timing couldn't be better for international ecommerce, FiftyOne
In addition to Overstock.com, a host of other leading U.S. retailers have recently selected FiftyOne Global eCommerce to expand their online business internationally, DeSimone said.
SureSource (www.suresource.com), which operates direct-to-consumer businesses for more than 50 of the world's leading brands and licensed properties, will employ the FiftyOne solution to roll out its e-storefronts internationally. The first to roll out is Crayola (www.crayolastore.com).
Love and Pride (www.loveandpride.com), a high-end designer online jewelry destination, is utilizing the FiftyOne solution to launch its new international-friendly ecommerce site and extend its "in-currency" marketing reach to 34 countries.
The FiftyOne Global eCommerce solution has enabled Fit Couture (www.fitcouture.com) to introduce its vibrant, body flattering exercise clothes and online shopping experience to consumers in
"For U.S. retailers, the timing to sell internationally couldn't be better," DeSimone said. "The low U.S. dollar provides a significant pricing advantage for international online shoppers - often as much as 40% - even when shipping, taxes, and duties are included."
Meanwhile, according to analysts, ecommerce outside the U.S. is growing at better than 50 percent.
"The FiftyOne solution is fulfilling the promise of the Internet to facilitate market expansion for U.S. retailers - and their customers - on a global scale," said
FiftyOne Global eCommerce seamlessly interfaces with all major ecommerce platforms through a single integration, offering retailers:
— Local Country Merchandising: Website Localization, Guaranteed local currency product pricing, Restricted product screening, and Guaranteed lowest possible landed costs make international customers feel welcome. — Multi-currency Payments: Multicurrency Credit Card Processing, International credit card fraud protection, Currency management, and USD settlement ensure customers are charged and pay in their own currency, while retailers are paid in U.S. dollars at the time of order - without foreign exchange risk. — Global Logistics and Delivery: U.S. retailers ship to a U.S.-based hub and FiftyOne handles the customs clearance, international shipping, package tracking, and return shipping. International customers receive the lowest guaranteed landed cost for delivery to their door - with no surprise fees or surcharges. — Post-sale Support: FiftyOne returns management and customer service tools allow U.S. retailers to provide international shoppers with the same level of customer service provided to domestic shoppers.
For more information about the FiftyOne Global eCommerce solution, visit E4X at the Internet Retailer 2008 Conference & Exhibition in
About E4X, Inc.
E4X, Inc. is the leading provider of technology and services that simplify global ecommerce for both retailers and consumers. The company's FiftyOne Global Ecommerce solution manages local country merchandising, multi-currency payments, global logistics, and international customer service complexities enabling a U.S. retailer to sell to 500 million new international consumers using its existing ecommerce infrastructure. Founded in 1999, E4X is based in
About Overstock.com
Overstock.com, Inc. is an online "closeout" retailer offering discount, brand-name merchandise for sale over the Internet. The company offers its customers an opportunity to shop for bargains conveniently, while offering its suppliers an alternative inventory liquidation distribution channel. Overstock.com, headquartered in
Overstock.com(R) is a registered trademark of Overstock.com, Inc. All other trademarks are the property of their respective owners.
This press release contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements include, but are not limited to, statements regarding the number of countries in which Overstock product will be offered for sale, date on which Overstock will offer merchandise for sale to consumers outside of the U.S., the kind of experience Overstock customers will have with the FiftyOne solution, and the benefits of international expansion. Overstock.com's Form 10-K for the year ended
SOURCE E4X, Inc.
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