Bally Technologies, Inc. News
Barona Casino Develops Its Networked Floor of the Future with Bally Technologies
As part of the agreement, Barona is upgrading its player interfaces on all 2,000 slot machines with Bally's award-winning iVIEW interactive network, which provides casino patrons an expanded communication portal, customer service enhancements, and second-way-to-win experiences.
With Bally's iVIEW, Barona's gaming machines will be capable of cross-promoting everything from gaming promotions to dining outlets and entertainment venues, in addition to displaying vital player's club account information and mystery jackpot information for the popular Barona Power Payout(TM) casino-wide progressives which utilize Bally's Power Winners(TM) random jackpot system.
This elevated partnership furthers a growing trend among gaming operators to invest in available technology that drives a return today and provides a strong foundation for the long term. This investment will allow Barona to create unique value propositions for their players on any game, regardless of the manufacturer.
"We are honored that Barona, which has been a system innovator and leader in testing server-based solutions, has selected Bally to provide their Networked Floor of the Future," said
"The
The Barona casino is also adding Bally Technologies' Power Promotions(TM), Power Bank(TM), and Download Configuration Manager. Bally Power Promotions converts player points and promotional dollars to credits directly at the machine, and allows credits to be cashable or non-cashable.
The Bally Download Configuration Manager allows the casino to download marketing messages directly to the iVIEW displays and can control slot-machine configurations like denomination and content changes, utilizing the latest G2S and S2S protocols as published by the Gaming Standards Association.
In addition, Barona will test the newly released Bally Live Rewards(TM) bonusing system, which can customize each player's bonus-rewards experience based on level of play.
About Bally Technologies, Inc.
With a history dating back to 1932,
About Barona Valley Ranch Resort & Casino
Blending the best of
This news release may contain "forward-looking" statements within the meaning of the Securities Act of 1933, as amended, and is subject to the safe harbor created thereby. Such information involves important risks and uncertainties that could significantly affect the results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements. Future operating results may be adversely affected as a result of a number of risks that are detailed from time to time in the Company's filings with the Securities and Exchange Commission. The Company undertakes no obligation to update the information in this press release and represents that the information is only valid as of today's date.
Investor Contact:
(702) 584-7982 (702) 584-7742 rcaller@ballytech.com lolson-reyes@ballytech.com
SOURCE Bally Technologies, Inc.
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