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Cookie Launches 'Word of Mom'

NEW YORK, March 18 PRNewswire — Cookie, the lifestyle magazine for the modern mom, announced today it will unveil new readers'-choice awards called "Word of Mom," designed to recognize and award the best products and services that make moms' lives better.

Pilar Guzman, editor-in-chief of Cookie, says, "Our research shows that moms rank other moms as their number-one source of advice — ahead of their families, the Internet, even pediatricians. We know that motherhood can be an isolating experience at times, physically, emotionally, or both. Because of this, we decided to launch 'Word of Mom.' Our hope is that Cookie can continue to serve as a community for like-minded moms to showcase their collected wisdom; share their approval for ideas, products and practices; and spread the 'Word of Mom.'"

The multiplatform program is designed to stimulate conversation and recommendation among Cookie's network of engaged readers about the things they love. Based on readers' submissions, the seal will appear throughout the magazine and on the website as a beacon of good advice, highlighting and canonizing moms as the experts they really are.

Through www.Cookiemag.com, beginning March 18, visitors will be asked to submit their favorite finds (from strollers to moisturizers) and weigh in on topics that matter most to moms. The categories will then be narrowed down to readers' most popular picks, and from August 12 to September 12, visitors will vote on the top five nominees in each of the 11 categories.

"Word of Mom" seals will then be awarded at a celebration in New York City.

Additional highlights from the April issue include: * Art Attack: Actress Monet Mazur is featured on the cover with her son. Cookie plays along as the actress and her son get creative in a painterly fashion. (p. 118) * How to Dress Rainy-Day-Chic: Cookie features versatile trench coats, chic umbrellas, and rain boots that look almost too good to get wet. (p. 50) * Keeping Up: We're older than our parents were when they had kids, but way more broke. Cookie explores how credit has become the new savings in Nan Mooney's new book, (Not) Keeping Up with Our Parents. Mooney states, \"Married couples with children have nine times the debt of all childless adults.\" (p. 86) * 30 Family Meals in 30 Days: A mother of two sets out to expand her kids' palates, break out of a rut, and ultimately rediscover a small part of her old self by creating 30 family meals, many of which can be created in 30 minutes or less! Log on to www.cookiemag.com/go/30dinners for recipes and a day-by-day diary. (p. 132)

Cookie is a family lifestyle magazine published by Conde Nast Publications, tailored to the sensibilities of parents with young children. Catering to a mom with a contemporary lifestyle, it covers fashion, travel, food, health and nutrition, home, and beauty in a modern way, giving moms permission to retain their "premotherhood" sense of style and adventure. www.cookiemag.com

SOURCE Cookie

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