Eddie Bauer News
Newly Redesigned eddiebauer.com Delivers an Exciting Hands-On Shopping Experience
SEATTLE, March 17 PRNewswire-FirstCall — Building on its legacy of innovation and outstanding customer service, Eddie Bauer has redesigned eddiebauer.com to create an online experience that delivers the ease and interactivity of shopping at one of its stores. For the past two years, Web designers and programmers at Eddie Bauer have taken direct feedback from hundreds of customers to rebuild the site while bringing the style and quality of the Eddie Bauer brand to life. With the new eddiebauer.com, shoppers can virtually "pick up" items without ever losing their place, see details up close immediately, and determine product availability in real time.
NEW eddiebauer.com highlights: — Fast Find Navigation: Easy-to-see product categories are listed at the top of the screen, so there's no need to scroll down to find what you need. — 25% Larger Images: The Eddie Bauer adventure comes to life with bigger, more dynamic photography that captures the clothing and gear in action. A larger, more extensive image library also provides detailed views with multiple product angles, colors, patterns, and advanced auto zoom capability. — Easy Product Preview: Click on any item anywhere on the website and you can \"pick it up\" for more information without ever losing your place. More mouse-over technology displays additional product features instantly. — Real Time Inventory Status: Whether an item is in stock, sold out, or available at a later date, shoppers know when the product will ship even before adding the item to the shopping bag.
The redesigned website further positions Eddie Bauer as a leading multi-channel retailer, complementing the store and catalog experience. "From the moment you enter the home page until the final checkout, the process is more intuitive, streamlined, and gives the shopper better customer service like you might experience in one of our retail stores," says David Makuen, Vice President, Marketing for Eddie Bauer. "The new site also establishes the infrastructure for future upgrades based on the evolving nature of online shopping and our customers' changing needs."
To view the new Eddie Bauer website, visit eddiebauer.com For more information, contact: Anita Woo (425) 755-8832
About Eddie Bauer
Established in 1920 in Seattle, Eddie Bauer is a specialty retailer that sells casual sportswear and accessories for the active outdoor lifestyle. The Eddie Bauer brand is a nationally recognized brand that stands for high quality, innovation, style and customer service. Eddie Bauer products are available at approximately 364 stores throughout the United States and Canada, through catalog sales and online at http://www.eddiebauer.com.
Safe Harbor Statements
This press release contains forward-looking statements. In some cases, you can identify these statements by forward-looking words such as "may," "might," "will," "should," "expects," "plans," "anticipates," "believes," "estimates," "predicts," "intends," "potential" and similar expressions. All of the forward-looking statements contained in this press release are based on estimates and assumptions made by our management. These estimates and assumptions reflect our best judgment based on currently known factors. Although we believe such estimates and assumptions are reasonable, they are inherently uncertain and involve risks and uncertainties. In addition, management's assumptions about future events may prove to be inaccurate. We caution you that the forward-looking statements contained in this press release are not guarantees of future events, and we cannot assure you that such statements will be realized. In all likelihood, actual results will differ from those contemplated by such forward-looking statements as a result of a variety of factors, including our inability to hire, retain and train key personnel; delays in enhancement of our disclosure controls and procedures; our inability to revitalize Eddie Bauer as a premium quality brand; changes in general economic conditions, consumer confidence and consumer spending patterns; risks associated with legal and regulatory matters; risks associated with rising energy costs; risks associated with reliance on information technology; challenges as a result of our involvement in our former parent's bankruptcy process; the diversion of management's attention from operations while establishing post-emergence infrastructure; our inability to improve profitability of our retail stores, catalogs and website operations; our inability to source our requirements from our current sourcing agents; a significant disruption in our back-end operations; the inability of our joint venture partners to operate our joint ventures effectively; our inability to protect our trademarks and other proprietary intellectual property rights; unseasonable or severe weather conditions; our inability to use our net operating losses to reduce taxes; and the other risks identified in our periodic reports filed pursuant to the Securities Exchange Act of 1934, as amended. Except as required by law, we undertake no obligation to update any of these forward-looking statements.
SOURCE Eddie Bauer
Search Our News Using Google Search
Can't find what you want? Try using Google:
