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Morton's Restaurant Group, Inc. News
Empower Public Relations Stakes Its Reputation on the Best Steak in the City
CHICAGO, Feb. 4 PRNewswire — Six Chicagoland Morton's restaurants have retained Empower Public Relations to coordinate and execute their PR campaigns in 2008. Empower is representing each of the restaurants individually and collectively: the original Morton's at 1050 N. State St, 9525 W. Bryn Mawr Ave. in Rosemont, 22nd & Wolf Roads in Westchester, 1470 McConnor Parkway in Schaumburg, 699 Skokie Blvd. in Northbrook, and 65 East Wacker Place.
With 78 restaurants worldwide, Morton's has "the best steak anywhere". On February 7, one of their devoted diners will have completed a world tour of every restaurant, including all six of the Chicagoland locations and Singapore, and will end the journey in the Northbrook, IL location.
Empower PR CEO Sam Chapman comments, "I've been a Morton's fan for years and representing them just feels natural to me. Everything from their steak to their cake is absolutely sumptuous. I am thrilled that I now get to help tell the world about their incredible food and wine. I love to get one of those hard to find bottles from Chile or Argentina when my wife and I have our date night. She loves their tremendous salads and tasty side dishes."
ABOUT MORTON'S
Morton's Restaurant Group, Inc. is the world's largest operator of company-owned upscale steakhouses. Morton's steakhouses have remained true to its founders' original vision of combining generous portions of high quality food prepared to exacting standards with exceptional service in an enjoyable dining environment. The Company owns and operates 78 Morton's steakhouses located in 66 cities in 28 states and Puerto Rico and five international locations (Toronto, Vancouver, Singapore, Hong Kong, and Macau), as well as four Italian restaurants. In March, Morton's will open its 79th restaurant in Naperville, Il., the seventh Chicagoland location. 2008 marks Morton's 30th anniversary, and the company will celebrate by partnering with the Make A Wish Foundation in its "30 Wishes for 30 Years" national campaign.
ABOUT EMPOWER PUBLIC RELATIONS
Empower Public Relations is one of the nation's most accomplished PR firms, with a focus on television appearances. Empower has clients in a variety of industries, ranging from the nation's leading sex expert Dr. Laura Berman, Space Command's "Stress Doctor," and ultra-premium wine brands under the Cosentino labels. Clients have appeared on the nation's largest television outlets, including Good Morning America, 20/20, The Today Show, NBC Nightly News, and The Oprah Winfrey Show. Empower Public Relations CEO Sam Chapman has been featured in several media outlets such as The New York Times, Good Morning America, BBC, Fox & Friends, Your World with Neil Cavuto, CBS's Eye on Chicago, BusinessWeek, Advertising Age, and the CNNMoney website. For more information, please visit http://www.empowerpr.com.
SOURCE Empower Public Relations
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