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CCID Consulting Co., Ltd. News
CCID Consulting: The Printer Market Continues to Flourish in China as Price Cuts Trigger Purchasing Frenzy
According to the statistical data of CCID Consulting, 5.7979 millions of printers were sold in
As to specific products, the performance of ink jet printers was moderate with the sales volume keeping at almost the same level as that of 2006, but commercial ink jet printers still sold well. Laser printers continued their rapid growth momentum. According to CCID Consulting's statistical data, 1.3095 million laser printers were sold in
Figure 1 Sales volume of printers in
http://www.ccidconsulting.com/upload/12704.jpg
Source: CCID Consulting;
Considering the present status and development characteristics of China's printer market, CCID Consulting predicts China's future printer market development as follows:
Networking is the development trend of laser printers. Along with the development of on-line printing and the price cuts of network printers, the medium and small-sized office users will start purchasing network printers in order to lower the printing costs and improve office productivity.
User demand diversification would boost a new round of printer market subdivisions. The rapid development of color laser printers and photo printers as well as commercial ink jet printers and the appearance of thermal-wax transfer printers boded the coming of a new round of subdivision of printers. This trend will be boosted by the continuing diversification of user demand.
The growing print load of enterprises encourages product replacement and updating. The load of printers is growing, owing to the increasing printing demands of enterprises. This is quickening the rate of product elimination, driving the sales of new printers and boosting printer market development.
The services at different levels could be provided along with market segmentation. In China's printer market, the different demands of the industrial market and the home market would lead to different service demands. However, the service demands at different levels in certain region would also be differentiated gradually.
Industrial users require manufacturers to provide specific and valuable services, while home users want to get standard and convenient services. Users in first-level cities and developed areas require standard, specific, professional, valuable and active services as the service network and service management of the manufacturers are relatively mature. Those at second or third-level cities and underdeveloped areas require convenient, timely and reliable services.
About CCID Consulting
CCID Consulting Co., Ltd. (hereinafter known as "CCID Consulting"), the first Chinese consulting firm listed in the Growth Enterprise Market of the Stock Exchange (GEM) of
Based on four major competitive areas: powerful data channels, industrial resources, intense knowledge and a deep understanding of information technology, CCID Consulting provides customers with consulting, research and IT outsourcing services covering strategic planning, IT applications, marketing strategies, human resources and information technology outsourcing. Customers range from industrial IT users, telecommunications companies, energy companies, finance companies, and automobile companies, to government departments at all levels and diversified industrial parks. CCID Consulting commits itself to be the number 1 consultant in strategic consulting, the number 1 brand for strategic consultancy, the number 1 advisor for enterprise management and the number 1 consultant for government decision-making.
For more information, please contact: Cynthia Liu Coordinating Manager CCID Consulting Co., Ltd. Tel: +86-10-8855-9080 Email: liuyan@ccidconsulting.com
SOURCE CCID Consulting Co., Ltd.
