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San Francisco LoveFest: A Dance Music Parade & Festival Returns on October 4th

SAN FRANCISCO-(Business Wire)-September 25, 2008 - While Americans are struggling with an economic meltdown, ruthless hurricane season and political uncertainty of our future, San Francisco LoveFest will provide some much needed love. San Francisco’s biggest street party kicks off Saturday, October 4^th at San Francisco LoveFest: A Dance Music Parade and Festival. The parade featuring 28 floats will start at San Francisco’s 2^nd and Market Streets and continue all the way to Civic Center Plaza for a giant outdoor dance club with the world’s top DJs to celebrate at this free all-ages event.

“Now more than ever we need to take over the streets and City Hall to express and share the values of culture, peace, love, unity, and respect,” said Joshua Smith, SF LoveFest founding board member. “There is no better time for an event of this scale and intention. Our community needs to come together, enjoy life and hold onto the good things.”

The largest single day electronic dance music event in America, SF LoveFest is an integral part of the cultural fabric of San Francisco. The success of this event can be visualized in the images from years past, but what keeps it going is the passion behind the organization. SF LoveFest promotes that the electronic dance music scene cares about the community and is sustainable by giving back, by granting music scholarships, providing gear to schools and supporting at-risk intercity youth.

“In this time of economic and political turmoil, a celebration of love, peace, justice, and tolerance is just what our country needs,” said Dr. Syd Gris, founding board member. “We do not dance in the streets to escape the reality of our times - we dance to face them as a community, pointing the direction to a better way, set to beats and the full color of our expression. We gather to inspire and motivate social action by us, the youth, the people who will inherit this mess and have to do something about it to turn the tide.”

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