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ProfitPoint Names Robert Moore as Chief Financial Officer

FRANKLIN, Tenn.-(Business Wire)-June 18, 2008 - ProfitPoint, Inc., a leading provider of stored value card services, today announced the appointment of Robert ("Bob") Moore as Chief Financial Officer. Mr. Moore brings to ProfitPoint nearly thirty years of Finance expertise, including spending most of the last ten years acquiring 175 businesses for small start-up companies, two of which he led to successful IPOs. Moore will report directly to Vaden Landers, Chief Executive Officer of ProfitPoint, Inc.

In his new role at ProfitPoint, Moore will focus primarily on raising the capital required to execute ProfitPoint's growth strategy through strategic acquisitions, as the demand for stored value services continues to increase within the mass market where ProfitPoint has established itself as a market leader through mostly organic growth by way of its ever expanding direct sales force. Moore brings a wealth of experience to his new role. He was formerly CFO of Foster Medical, a $360 million public entity that later sold to Avon Products. Moore was responsible for overseeing the negotiations and integration of 106 acquisitions over a period of four years during his tenure as CFO of Foster Medical.

"Bob is a significant addition to our senior management team," said ProfitPoint CEO, Vaden Landers. "His vast experience in the areas of finance, operations, mergers & acquisitions will serve us well as we look to continue to capture market share through a variety of customer acquisition models, and further establish ourselves as the source for all things gift & loyalty within the mass market. Bob's outstanding track record certainly increases the probability for success in achieving our ultimate goal of becoming the dominant player in the space," Landers added.

"ProfitPoint has experienced significant growth over the past few years, said Moore commenting on his appointment. "I am looking forward to the opportunity to participate in the execution of the company's continuing growth strategy, and to working with the founders, investors and employees to navigate through the next exciting phase of the company's evolution," Moore added.

Mr. Moore has a B.S. in Accounting from LaSalle University, and is a Certified Public Accountant.

About ProfitPoint, Inc.

ProfitPoint, Inc. is a leading provider of gift and loyalty card services to the small to medium sized merchant community. Headquartered near Nashville, T.N., ProfitPoint supports its gift and loyalty cards with point-of-purchase accessories, real-time electronic transaction processing and customizable reports for each merchant. ProfitPoint specializes in the design and production of custom gift and loyalty cards, software capability and merchant education to meet each individual client's needs. Now serving more than 20,000 merchant locations nationwide, ProfitPoint produces in excess of five million cards per year and does more than 10 million stored value transactions on its gift and loyalty card platform. ProfitPoint has experienced annualized growth of more than 100 percent each year since its inception in 2003.

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