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Local.com Launches Proprietary Ratings and Reviews
IRVINE, Calif.-(Business Wire)-June 18, 2008 - Local.com Corporation (NASDAQ:LOCM), a leading local search engine, today announced the launch of its own ratings and reviews engine.
Local.com ratings and reviews allows users to create an account and enter ratings and reviews for any business listing that appears on the site. The site gives users the ability to enter comments, rate a business using a five-star rating system and view all of the reviews they have previously submitted. Ratings and reviews entered on the site will appear immediately on business listing profile pages, subject to a user validation process.
"According to Jupiter Research, 77 percent of online shoppers use ratings and reviews when making a purchase," said Kim LaFleur, Local.com vice president, product management. "We are pleased to launch our own ratings and reviews engine to allow consumers visiting Local.com to both add and access important information on local businesses throughout the U.S., enabling them to make more informed purchasing decisions. In addition, this allows our business customers to more proactively manage their own reputations and understand their customers' opinions (both good and bad) of their own products and services."
Over two million user ratings and reviews currently appear on the Local.com site, including those from various partners of Local.com.
About Local.com
Local.com (NASDAQ: LOCM) is a top U.S. website and local search network attracting approximately 16 million visitors each month seeking information on local businesses, products and services. Powered by the company's proprietary Keyword DNA(R) and patented local web indexing technologies, Local.com provides users with relevant local search results, which include special offers, user ratings and reviews, local businesses' website links, maps, driving directions and more. Businesses can advertise on Local.com via a selection of subscription, pay-per-click, banner and pay-per-call ad products. Local Mobile(TM) provides local search results to mobile phones and wireless devices. The company serves the UK market at http://uk.local.com. Local.com claims U.S. patent numbers 7,231,405 and 7,200,413. For more information visit: www.local.com.
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