News
Watkins Launches All-Natural Home and Personal Care Lines
WINONA, Minn.-(Business Wire)-May 6, 2008 - When J.R. Watkins mixed his first batch of natural remedies in 1868, he probably had no idea his "green" philosophy would be more relevant today than ever with the launch of J.R. Watkins Natural Apothecary and J.R. Watkins Natural Home Care.
"Our new lines represent more than 140 years of innovative natural product design," said J.R. Rigley, vice president, sales and marketing. "While other brands are just now focusing on 'green' practices - we can feel proud that this philosophy has been a part of our legacy since the turn of the century."
J.R. Watkins Natural Apothecary
The personal care line is designed to be nearly 100 percent natural and eliminates certain ingredients such as parabens, sulfates, glycols and phthalates. The remaining 1-to-3 percent of the formulas include mild scent additives such as mango, lemon cream and lavender. The line, ranging from $2.99 to $13.99, includes:
— Hand & Body Lotions
— Body Creams
— Hand & Cuticle Salves
— Foot Care
— Lip Balm
— Body Oils
— Head to Toe Kit
J.R. Watkins Natural Home Care
Household products are known to be one of the largest contributors of health problems in the home, including respiratory irritation(1). In the U.S., one in three people suffer from allergies, asthma, sinusitis or bronchitis(2). J.R. Watkins Natural Home Care products do not contain harsh chemicals such as ammonia, chlorine and others commonly found in many household cleaners. The new collection, ranging in price from $3.99 to $4.99, includes:
— All-Purpose Cleaner
— Liquid Dish Soap
— Window Cleaner
— Liquid Hand Soap
— All-Purpose Cleaning Wipes
— Citrus Tub and Tile Cleaner
— Lemon Toilet Bowl Cleanser
About Watkins
For more than 140 years, Watkins, Incorporated has been America's pioneer in natural living, utilizing only the finest natural ingredients. Watkins provides quality brands to meet consumer's needs for environmentally friendly and sustainable products — to help people feel better and live healthy lives. Watkins products are available at retailers nationwide, your local Watkins associate and online at www.jrwatkins.com.
Editor's Note
For detailed product information, images and to request samples, visit the Watkins online press kit at www.jrwatkinsmedia.com.
1. National Center for Health Statistics.
2. National Center for Health Statistics
Search Our News Using Google Search
Can't find what you want? Try using Google:
