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Online Banking Report Announces Final Demo Lineup for FinovateStartup Conference

SEATTLE-(Business Wire)-March 28, 2008 - Times may be tight in the credit markets, but the financial services technology area is still hopping with startups. Forty of the most promising will gather in San Francisco April 29 to prove to an auditorium full of bankers, VCs, tech gurus, and the press what makes them the next big thing in finance. It's 100% demos with plenty of networking time to speak with the startup founders and execs. No slides. No speeches. No wasted time.

The main threads will be online personal finance (5 startups), online savings/checking (3 startups) social finance/investing (8 startups), lending/credit (5 startups including 3 person-to-person lenders), comparison shopping for financial services (3 startups), security (5 startups), and mobile banking/payments (4 startups).

There are several stealth companies planning to launch at the conference as well as a number of startups introducing significant product improvements or new services. We expect to see plenty of Web 2.0 including social media inspired investing, widgets and Facebook apps, and next-generation financial search. It will be an amazing day.

Here's the complete lineup by company type:

— Checking and savings: Andera, FirstROI, SmartyPig

— Financial shopping/comparison: Credit Karma, FindABetterBank, SmartHippo

— Investing and asset management: Boulevard R., Cake Financial, CAPS (Motley Fool), SocialPicks, TradeKing, VaultStreet, Vestopia, Zecco

— Lending and credit: Lending Club, Loanio, Prosper, SimpleTuition, Wonga

— Mobile banking and payments: Aradiom, ClairMail, Diversinet, Tyfone

— Personal financial management: Buxfer, Expensr, Jwaala, Mint, Wesabe

— Security: Authentium, Guard ID, Guardian Analytics, TrustedID, Vidoop

— Other: IP Commerce, UnifiedMoney, WorkLight and four stealth startups

About FinovateStartup Conference

Date: April 29, 2008

Place: San Francisco, CA (UCSF Mission Bay Conference Center)

Cost: $895 through March 31 (then $995)

Agenda: 20 demos in the morning, 20 in the afternoon; each session followed by two hours of networking to meet with the presenters in one-on-one discussions

Website: finovatestartup.com

For more information on last fall's sold-out NYC event, see netbanker.com/finovate.

Members of the press should contact Jim Bruene, jim@netbanker.com to secure a press pass.

About Online Banking Report

Founded in 1995 by former banker Jim Bruene, Online Banking Report provides in-depth analysis, relevant data, and informed recommendations to financial services executives in 50 countries. Online Banking Report is published by Online Financial Innovations, a Seattle-based research company. For more information and free sample reports, visit www.onlinefinancialinnovations.com, email info@netbanker.com or call (206) 517-5021. You may also find OFI's blog on the latest in online finance & banking at www.netbanker.com.

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