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American Southwest Music Distribution Announces Special Shareholders Meeting

HOLLYWOOD, Calif.-(Business Wire)-March 14, 2008 - The Board of Directors of American Southwest Music Distribution, Inc. (OTCBB: ASWD) today announced a Special Shareholders Meeting regarding the acquisition and merger of Ultimate Sports Entertainment, Inc. of Las Vegas, NV. David Michery, President of American Southwest, and Matt Rose, President of Ultimate Sports, will be in attendance.

The Shareholders Meeting will be held at the Radisson Hotel on April 4, 2008, in Newport Beach, CA. Shareholders of record at the close of business on March 7, 2008 are entitled to notice and to vote at the Meeting. Notification and Proxy Statements will be forwarded to shareholders within the next week.

Among the items up for approval are the acquisition of Ultimate Sports Entertainment, Inc., in exchange for 73,521,600 shares, the transfer of American Southwest Music into a wholly owned subsidiary of the Corporation, and a 1-for-50 reverse stock split. The Board of Directors has recommended a "Yes" vote on all proposals.

About American Southwest Music Distribution, Inc.: American Southwest Music Distribution, Inc. (www.aswmd.com) is a publicly traded company partnering with Universal Records, a division of UMG Recordings Inc., to form a niche market in the production, marketing and distribution of fresh musical talent via traditional and nontraditional vehicles.

About Ultimate Sports Entertainment, Inc.: Ultimate Sports Entertainment, Inc. (www.ultimatesportsresort.com) is a privately held Nevada corporation in the business of developing and building an all encompassing total sports experience - "The Ultimate Sports Resort". Components of the planned facility will include sports venues, sports activities, "Hall of Fame" quality sports memorabilia, 5,152 hotel rooms, 1 million sq. ft. of convention space and 500 luxury condominiums.

Disclaimer: The Company relies upon the Safe Harbor Laws of 1933, 1934 and 1995 for all public news releases. Statements, which are not historical facts, are forward-looking statements. The company, through its management, makes forward-looking public statements concerning its expected future operations, performance and other developments. Such forward-looking statements are necessarily estimates reflecting the company's best judgment based upon current information and involve a number of risks and uncertainties, and there can be no assurance that other factors will not affect the accuracy of such forward-looking statements. It is impossible to identify all such factors. Factors which could cause actual results to differ materially from those estimated by the company include, but are not limited to, government regulation; managing and maintaining growth; the effect of adverse publicity; litigation; competition; and other factors which may be identified from time to time in the company's public announcements.

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