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Fisher-Price(R) to Introduce Most Engaging & Entertaining Elmo Ever
-(Business Wire)-February 13, 2008 - Fisher-Price: -0- *T What: Elmo 2008 debuts at Toy Fair. Not just another in the long line of captivating Elmo products, this Elmo elevates feature plush to a new dimension of realistic, interactive play that makes you laugh, of course, but also does so much more. Initial reaction from industry insiders has been so strong and so decisive - even greater than the initial reception to T.M.X.(TM) Elmo two years ago - that this year Fisher- Price just can't keep it a secret. The news breaks at Toy Fair on the Opening Day of the Mattel/Fisher-Price Gallery. When: OFFICIAL ANNOUNCEMENT February 14, 2008 10:00 AM Where: Mattel/Fisher-Price Gallery 28 West 23rd Street, 5th Floor Visuals/Interview Opportunities: Live action of Elmo 2008 Fisher-Price executives and industry pundits RSVP: Space is limited, so please RSVP as soon as possible Contact: Ellie Bagli/Jen Holzapfel/Maggie Davis ebagli@freemanpr.com / jholzapfel@freemanpr.com / mdavis@freemanpr.com Freeman Public Relations 973-470-0400 Cells: Ellie 201-953-1128/ Jen 908/347-0279 *T
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