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Tootie Pie Company Quarterly Wholesale Sales Up 380%
BOERNE, Texas-(Business Wire)-January 31, 2008 - The Tootie Pie Company, Inc. (OTCBB: TOOT), a premium baker and seller of high-quality, handmade pies; announced today that we sold in excess of 18,000 pies through our wholesale distribution channels for the three months ending December, 2007. This represents roughly a 380% increase from the 3,700 pies sold in the same period of 2006.
Don Merrill, Tootie Pie Company's President & CEO commented, "We value the partnerships we have established with our wholesale distributors. In addition to providing year round cash flow and brand building opportunities, we have seen our wholesale business actually drive sales in our retail/corporate channels as well."
Key Drivers to 380% wholesale growth:
— Growth in wholesale distribution from 5 to 12 distribution centers, covering 10 different states.
— Addition of High-end Retail Grocer's including:
— HEB Central Markets (8 stores throughout TX)
— Rice Epicurean Markets (5 stores in Houston, TX)
— Successful implementation of our multi-unit strategy, focusing on chain accounts with multiple locations
— Featured in Neiman Marcus Holiday Catalog
Tootie Pie Company bakes and sells high-quality, handmade pies through three basic sales channels: retail, corporate and wholesale. The retail segment serves individual consumers through in-store sales, orders via telephone and internet on the Company's website. The corporate segment serves businesses that purchase pies as a way to promote their company through client and employee appreciation programs. The wholesale segment is made up of regional and national broad-line foodservice distributors who purchase pies and then resell them to their customers. Tootie Pie Company, Inc. is a publicly traded company whose stock is traded on the NASDAQ OTC market under the symbol: "TOOT". For additional information, or to receive emails from us, please visit www.tootiepieco.com
Forward-Looking Statements
This press release may contain forward-looking statements. The words "believe," "expect," "should," "intend," "estimate," and "projects," variations of such words and similar expressions identify forward-looking statements, but their absence does not mean that a statement is not a forward-looking statement. These forward-looking statements are based upon the Company's current expectations and are subject to a number of risks, uncertainties and assumptions. The Company undertakes no obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise. Among the important factors that could cause actual results to differ significantly from those expressed or implied by such forward-looking statements are risks that are detailed in the Company's filings, which are on file with the U.S. Securities and Exchange Commission (SEC).
