Bridge the Generation Gap: Use the Right Mix of E-mail, Voice and Text Messaging to Reach Each Demographic – Varolii Webinar
SEATTLE-(Business Wire)-February 17, 2009 - Understanding social behavior and preferences is crucial for companies to be able to create valuable interactions and reach their customers in the right way. Boomers, Generation X, and Generation Y all demand a different approach. So, what's the best way to reach and interact with each group?
In this complimentary, 30-minute Webinar, Randal Hisatomi of Varolii Corporation will discuss how cross-channel communications can help businesses apply the best strategy to guarantee their messages get through and generate the most response from every customer.
WHEN: Thursday, February 19, 2009, from 2:00 – 2:30 p.m. EST / 11:00 – 11:30 a.m. PST
WHAT: A complimentary Webinar discussing how the right mix of phone, e-mail, and text messaging can help companies bridge the generation gap to reach each demographic.
This Webinar will demonstrate how cross-channel communications:
- Targets the right channel or mix of channels based on each customer demographic.
- Generates the highest response from each demographic.
- Incorporates customer preferences for increased response rates.
WHO: Randal Hisatomi, director of Architecture Planning, Varolii Corporation. Hisatomi has nearly 20 years of experience in product management, customer service and business technology consulting. As director of Architecture Planning at Varolii, he is responsible for several key product initiatives, such as SMS, e-mail, and international platforms, as well as platform integration. Hisatomi graduated from the University of Michigan with a bachelor’s degree in computer engineering.
REGISTER AT: Varolii Generations Webinar
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