Kids Preferred to Exhibit at Toy Fair, February 15-18 at Booth 2941
EAST WINDSOR, N.J.-(Business Wire)-February 12, 2009 - Kids Preferred, one of the leading U.S. plush manufacturers, is proud to announce the continuation of eight licensed lines of plush and books for 2009. They will also be introducing two new licenses at booth 2941 at this year’s Toy Fair.
Additions to their product line-up include new products in their amazing baby™, asthma friendly®, The World of Beatrix Potter™, Madeline™ and The World of Eric Carle™ lines.
They will also debut licensed Guess How Much I Love You and Between the Lions™ collections at Toy Fair. Smart-e-bear, a collaboration with Intellitoys, will also be shown in the booth.
For more than two decades, Kids Preferred has been steadfast in its commitment to bringing superior quality and uniquely designed products to the marketplace at value retails. Its fundamental beliefs and high standards enable customers and consumers to rely on Kids Preferred for soft toys and gifts of utmost quality that are reliable and safe for infants and children.
About Kids Preferred, LLC
Kids Preferred, LLC is dedicated to creating superior quality, innovative soft toys and gifts for children of all ages using unique, playful designs that help instill a love of learning and create everlasting childhood memories. They serve the specialty, juvenile, gift, and better department store trade. The Company’s distinctive soft and plush toys and gifts are marketed under the Company’s own Kids Preferred™ brand and through licensed brands including amazing baby™, asthma friendly®, The World of Beatrix Potter™, Madeline™, Charlie & Lola™, The World of Eric Carle™, Elmer, Naturally Better Peter Rabbit™, Emily Goes Wild, Guess How Much I Love You™, Harley-Davidson®, NASCAR™, The Snowman™, Between The Lions® and Spot™. For more information, visit their website at www.kidspreferred.com.
Kids Preferred is headquartered in East Windsor, NJ and has offices in New York City, Hong Kong and Shanghai. The Company distributes its top quality products throughout the United States, Canada, the United Kingdom, Europe, Japan, Australia and New Zealand.
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