moneyStrands™ Endorses Frugal and Smart Shopping; Partners With Savings.com to Offer Personalized Coupon Recommendations
SAN FRANCISCO-(Business Wire)-September 29, 2009 - moneyStrands™, an innovative, easy-to-use online personal finance service, today announced its partnership with Savings.com making it the first online personal finance solution to offer new ways to save by providing personalized online coupons to its customers. Coupon recommendations will be made via a new “Special Offers” widget in the moneyStrands Web application on the user’s “Just for Me” tab. The recommendations are generated through Strands social recommender engine, which also provides users with personalized financial tips and product recommendations. As is the case with all moneyStrands user tips and suggestions, coupon recommendations will be based on unique user spending patterns and provide moneyStrands users with some of the best deals from all over the Web.
“The economic crisis, coupled with the availability of less credit for consumer goods, has increased the popularity of coupons, making the adoption of frugality more widespread and acceptable amongst the general public,” said Atakan Cetinsoy, VP of Finance Products at moneyStrands. “We decided to address this trend by partnering with one of the most comprehensive coupon aggregators to integrate money-saving discounts into our leading personal finance management tool. This will provide moneyStrands users with the most relevant savings offers suited to their highest spending areas.”
The new Special Offers widget will also take into account feedback from Savings.com’s community voting feature, which allows people to vote the best coupons to the top of the list. Relevant offers that feed through the Special Offers widget will be sorted by popularity based on votes from the Savings.com community.
“We’re confident that moneyStrands users will see a significant benefit in Savings.com coupon recommendations,” said Loren Bendele, CEO of Savings.com. “Consumers are looking for coupons more than ever, and we work hand in hand with top retailers and brands to make sure we‘re providing the very best offers available, many of which you won’t find anywhere else.”
About moneyStrands (www.moneyStrands.com)
Headquartered in San Francisco, moneyStrands is an innovative, easy-to-use online personal financial service. It automatically gathers data for financial accounts including savings, checking, loans and credit cards, providing users with an up-to-date, accurate, unified view of their finances. moneyStrands goes beyond providing financial analysis tools, with personalized money-saving advice and recommendations, and lets people anonymously compare themselves with people with similar backgrounds and financial goals. moneyStrands is accessible on the go via a mobile Web site and native iPhone application. The application supports 44 currencies and is available in both English and Spanish. For more information, or to register for free, visit www.moneyStrands.com.
Connect with moneyStrands online by becoming a fan on Facebook, following moneyStrands on Twitter or subscribing to the moneyStrands blog.
About Savings.com
Savings.com helps consumers save money every day. The premier online coupon destination has the best deals for everything shoppers want, making it easier than ever to search, find and share big savings from top brands and stores. The company’s dedicated team of Deal Pros scour the Web to find top offers in every category from designer clothes and baby gear to big screen TVs and gourmet food. The site’s community of members and savers rate each deal to make sure users find the best stuff first eliminating the need to spend time sifting through expired coupons and coupon codes that don’t work. Savings.com is a safe haven of high-quality, reliable deals.
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