Opening Day of Luxury Lifestyle Center a Success for Retailers
SEATTLE-(Business Wire)-September 23, 2009 - Designed by Callison, The Bravern, one of the only luxury-branded shopping centers to open in the U.S. this year, opened its doors with fanfare on September 12, welcoming more than twice the number of anticipated visitors. Despite a down-economy, developer Schnitzer West called opening day a success.
“Callison’s knowledge on hospitality, retail and office design helped create exceptional solutions,” says Tom Woodworth, investment director for Schnitzer West. “Their international experience provided insights into the arrival experience that are key elements of what our customers asked for. The indoor and outdoor public spaces are an essential differentiator for The Bravern. Callison created a timeless design that resonates with our retailers, office tenants and shoppers."
Located in the affluent neighborhood of Bellevue, Washington, a suburb of Seattle with the one of the highest income per capita ratios in the country, The Bravern features 1.8 million square feet of office space and residences linked by an upscale retail village. Anchored by the Pacific Northwest’s first Neiman Marcus department store the luxury center also features Jimmy Choo, Hermes and more.
The lifestyle center blends hospitality-inspired design and luxury retail to create an extraordinary destination. The classic architectural aesthetic references the timeless qualities of a European village, with a grand arrival court opening up to reveal old-world charm infused with modern sophistication. Inspired by the best-in-class retail destinations in the world, the design creates an intimate sense of place and understated elegance.
Click here for more information about The Bravern.
About Callison
Callison, the number one retail design firm in the world (World Architecture, 2003-2008), plans and designs retail, mixed-use, residential, corporate, hospitality and healthcare projects worldwide. With offices in Seattle, New York, Los Angeles, Dallas, Shanghai, London, Dubai, Mexico City and Mumbai, Callison is one of the largest architectural design firms based in the United States with 500 professional staff. Clients include Microsoft, Hugo Boss, Dolce & Gabbana, Fendi, AT&T, Boeing, Raymond James, Harrods, FedEx, Starwood Hotels & Resorts Worldwide, HP, Hilton, Nike and Seibu Department Stores of Japan. www.callison.com/press/TheBravernGrandOpening
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