REFM Launches to Meet Growing Demand in Real Estate for Fundamentals-Based Analytical, Investment and Educational Resources

WASHINGTON-(Business Wire)-September 22, 2009 - Arlington, VA-based Real Estate Financial Modeling (REFM) officially launched this week to meet the growing demand in the real estate professional and educational realms for new and improved fundamentals-based, quantitative real estate development financial modeling resources.

With real estate professionals and students worldwide returning to conservative underwriting standards, there is now a strong increase in demand for innovative analytical, investment and educational resources to help the real estate community better analyze and present both their distressed and non-distressed transactions in this rigorous way.

REFM’s products and services include:

Unique to REFM’s offerings is the highly detailed learn-at-your-own-pace Video Tutorial component. In providing this element, REFM not only empowers its customers with the ability to customize Excel-based Financial Models to their particular needs, but also saves university professors and students valuable class time for more nuanced teaching and learning of these critically important technical skills. Additionally, a REFM Case Study is already on a syllabus at the University of Southern California, and 12 other major universities worldwide are currently evaluating the Case Study product.

“Now, more than ever, meticulous quantitative analysis of real estate transactions is critical,” stated Bruce Kirsch, Principal of REFM. “Commercial real estate professionals investing in both distressed and non-distressed transactions have purchased REFM’s products to arm themselves with razor-sharp technical knowledge and analytical skills, as have real estate students, so that they can operate at the highest level from day one on the job. The strength of the REFM platform has been highly beneficial to those who have engaged it.”

Real Estate Financial Modeling was founded by Wharton MBA and real estate developer and entrepreneur Bruce Kirsch. REFM aims to be the global premier provider of Excel-based financial spreadsheet models, financial modeling training and education, and financial modeling consulting for real estate development transactions of all types.

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