eWayDirect Providing Interactive Marketing Solutions in South Florida

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SOUTHPORT, Conn.-(Business Wire)-September 9, 2009 - eWayDirect is expanding its interactive marketing presence with services including email marketing, search marketing, and social media marketing into South Florida, the move coinciding with the release of Direct|Connect 4.0, the company’s market-leading integrated platform.

“I’m very excited about this opportunity,” says Nancy Okrent, eWayDirect’s south Florida partnership relationship manager. “I’ve had the opportunity to see first-hand the benefits emarketing brings to an organization. After learning about eWayDirect’s strategic approach to emarketing and seeing how it brings together email, search, and social media on a single platform to save companies money and help them achieve success by communicating with their customers, I knew that by bringing eWayDirect to South Florida I could help local businesses be successful online.”

Neil Rosen, eWayDirect president and CEO, agrees. “While our partners and clients are spread out all over the country, it’s also important for us to have a local presence in key markets. Clearly we think South Florida is one of them.”

Based in Plantation, native Floridian Okrent is working as part of the eWayDirect sales team, looking to build partnerships and clients in the South Florida area. She can be reached at nancy@ewaydirect.com.

Direct|Connect 4.0, launched in Q2 of this year, is the only platform on the market that integrates email marketing, desktop delivery, website reengagement, and social media in a single solution. The platform is changing the way marketers interact with both prospects and customers online.

About eWayDirect:

eWayDirect, Inc., is a Connecticut-based emarketing company offering world-class email marketing, both SEO and PPC search marketing, website reengagement, social networks, and desktop delivery, all on a single integrated platform. Its web-based Priority Email tool (desktop delivery) guarantees 100% inbox deliverability, 100% of the time; the website reengagement process increases sales; and the social networking application is a powerful customer acquisition tool—and all of them are part of the platform, offered at no extra cost. Learn more about eWayDirect at http://www.ewaydirect.com.

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