Wizzard Media Acquires iBonsai iPhone App
PITTSBURGH-(Business Wire)-September 9, 2009 - Wizzard Media (NYSE Amex: WZE), the world’s largest podcasting network, announces the acquisition of exclusive distribution rights to mega App, iBonsai, currently for sale through the App Store for use on iPhones™ and iPod® touch.
Adding to its fast growing roster of premium iPhone Apps, Wizzard Media acquired the rights to this highly regarded App based solely on its future sales potential and targetability through Wizzard’s podcast marketing and distribution network. Wizzard has focused its recent App acquisition efforts on quality, timeless Apps that match up well with highly targeted podcast audiences generating app developers and podcasters revenues for the sale and promotion of the Apps. iBonsai will target audiences of yoga, meditation and wellness podcasts as well as other similar shows on the Wizzard Network.
“The Wizzard Media podcast network reaches an audience of over 18 million unique consumers a month, approximately 50 million a year, and we expect that to continue to grow right along with the market growth of iPod and iPhone devices,” says Chris Spencer, CEO of Wizzard Media. “We have seen 40% and 50% sales increases for Apps we’ve acquired after targeted podcast marketing campaigns and we expect iBonsai to be one of the best selling Apps on our network for a long time to come based on our loyal and highly engaged audiences in the yoga, meditation and wellness categories.”
Bonsai is the Japanese art of miniaturizing trees by growing them in small pots. Now you can create your own miniature trees in 3D right on your iPhone or iPod! With a tap of your finger, iBonsai's sophisticated generative algorithm begins growing a unique digital tree. To date, over 98,000 copies of the iBonsai app have been downloaded from the App Store. The App is entertaining and interactive; but, iBonsai also operates in “auto re-grow mode” when docked, to create the appropriate background setting for meditation or relaxation.
“Steps to iBonsai’s huge success: Put an awesome algorithm in a pot, water it with appealing art, and watch it grow into one amazing app.” – WhatsOniPhone.com
“Sheer beauty and brilliance…..this is one of those apps you need to experience hands-on….hard to pass up once you see it in action.” – iPhoneAppReviews.net
This announcement represents ongoing progress on the first step of Wizzard’s expanded monetization plan for its podcasting network of 11,600 podcast producers and their 18 million monthly viewers and listeners, approximately 70% of whom use iTunes to subscribe to and download their favorite podcasts. Wizzard plans to continue to acquire the rights for up to 100 high quality Apps to provide podcast producers with a continuous stream of relevant, paid advertising for their episodic shows, provide app developers with increased sales revenues and provide for profitable App sales for Wizzard.
iBonsai can be purchased here: http://itunes.com/apps/ibonsai
A detailed description of iBonsai can be found here: http://www.brainpowerlabs.com/iBonsai.html
All Wizzard Apps can be found here in the iTunes App Store by searching for ‘Wizzard Media’.
About Wizzard Media (a division of Wizzard Software):
Wizzard Media provides publishing and distribution services to podcasters and monetization services for podcasters. Wizzard Media is the industry's leading podcasting network with an unprecedented 1.2 billion download requests in 2008. Podcasts are a means for independent and professional content creators to publish audio and video shows for the world to enjoy over the Internet or on mp3 players, such as the Apple iPod®, iPhone® and the Microsoft Zune®. Podcasting is a relatively new phenomenon, but Wizzard Media collectively broadcasts millions of podcast downloads per day through media aggregators like Apple's iTunes and Microsoft's Zune Marketplace. For more information, please visit www.wizzardsoftware.com/media . Wizzard Media is a division of Wizzard Software, a leader in speech technology distribution and development.
Legal Notice
Legal Notice Regarding Forward-Looking Statements: "Forward-looking Statements" as defined in the Private Securities litigation Reform Act of 1995 may be included in this news release. These statements relate to future events or our future financial performance. These statements are only predictions and may differ materially from actual future results or events. We disclaim any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise. There are important risk factors that could cause actual results to differ from those contained in forward-looking statements, including, but not limited to risks associated with changes in general economic and business conditions, actions of our competitors, the extent to which we are able to develop new services and markets for our services, the time and expense involved in such development activities, the level of demand and market acceptance of our services, changes in our business strategies and acts of terror against the United States.
iPod®, iPod® Touch, iPhone™ and iTunes are all registered marks or trade names of Apple, Inc.
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